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🎩💡💫 Applying the Magician’s Perspective to Create Consequential Experiences

  • Writer: Michael Granoff
    Michael Granoff
  • Mar 17
  • 1 min read




Beyond mere technique, creating compelling magical performances requires strict attention to these elements:


💫 Understanding the moment (knowing your audience!)


💫 Influence of the narrative (story)


💫 Audience Management (AKA Misdirection)


💫 Power of varied repetition applying different methods or techniques


💫Creating Wonder & Emotional Connection


It’s not surprising that these same elements can be found in highly effective marketing and advertising campaigns. But a closer look might raise an eyebrow or two. Next, I’ll be discussing where we can find misdirection, for example, in notable marketing campaigns.


In the meantime, feel free to comment.


Have a magical week! 🎩💡💫




 
 
 

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